Google Business Profile Management
Local SEO & Google Maps
When someone searches “med spa near me,” your Google Business Profile is the first thing they see — or don't. We optimize and manage your Google Business Profile (formerly Google My Business) so you show up in the Google Maps local pack and turn nearby searches into booked appointments.
The problem
Most local searches never reach a website — they end in the Google Maps “local pack” of the top three businesses. If your profile is incomplete, unoptimized, or rarely updated, you're invisible at the exact moment a ready-to-book client is looking for you.
What's included
- Full Google Business Profile optimization (categories, services, attributes)
- Local SEO to rank in the Google Maps local pack
- Weekly Google Posts, photos, and updates
- Review generation and response management
- Q&A monitoring and local keyword targeting
- Monthly local ranking and insights reporting
How it works
Audit & optimize
We audit your profile and fully optimize categories, services, photos, and business info.
Build local relevance
We target local keywords and keep the profile active with posts, photos, and updates.
Grow reviews & signals
We drive consistent reviews and engagement — the signals Google rewards with higher rankings.
Track local rankings
We report on map-pack rankings, calls, and direction requests every month.
What Sets Us Apart
We manage it like a channel, not a one-time checkbox
Most businesses set up their profile once and never touch it again. Google rewards active, optimized profiles — so we treat your Google Business Profile like a living marketing channel: posting weekly, driving fresh reviews, targeting local keywords, and tracking your map-pack rankings. That's how you stay in the top three when someone nearby is ready to book.
- Active weekly management, not a one-time setup
- Optimized to rank in the Google Maps local pack
- Tied to reviews and booking so local searches become appointments
Why Star Goop
Local search is where wellness clients actually look — “med spa near me,” “cryotherapy near me.” We focus on the local map pack and tie it to your review and booking systems, so ranking higher turns directly into booked appointments, not just visibility.
Common questions
Is Google Business Profile the same as Google My Business?
Yes. Google renamed Google My Business (GMB) to Google Business Profile in 2021. It's the same listing that shows your business on Google Search and Google Maps.
How long until I rank in the local pack?
Local rankings depend on your location, competition, and review volume, so we don't promise a specific timeline. Consistent optimization, posts, and reviews typically move rankings over the first few months.
Do you handle reviews too?
Yes. We generate and manage reviews as part of profile management, since review volume and recency are major local ranking factors. It also pairs naturally with our Reputation Management service.
Ready to get started?
Book a free strategy call and we'll show you exactly how google business profile management would work for your business.